Course name: BSB50620 – Diploma of Marketing and Communication 


Campus: Sydney

Marketing and Communication Courses Sydney

Qualification Information

This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams.

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Select Language and Intake Date

Students are encouraged to contact TACIS Marketing team for exact timetable and training arrangement.

Email to admission@tacis.edu.au or call 1300 769 588

Marketing and Communication Courses Sydney

Marketing and Communication Courses - Course Briefing
NTIS Code: BSB50620 CRICOS Course Code: 106988C
Name of Qualification Diploma of Marketing and Communication
Delivery Mode This course is delivered as a combination of classroom workshops and online training for 20 hours a week at TACIS premises. Attendance is monitored every week and satisfactory course progress must be maintained throughout the entire course.
Duration

12 months nominal term / 52 weeks, including 4 terms x 10 weeks tuition plus 12 weeks breaks in between terms.

Tuition Fees AUD$10,800
Administration Fees (non-refundable) AUD$300
Material Fees (non-refundable) AUD$500
If Diploma/Advanced Diploma, is year 12 (or equivalent) required for entry? YES
Total curriculum hours (including practicum) required to complete the course: 1200-2400 hours
Is the course delivered full-time? Yes
Training Arrangements
  • Students are required to complete 12 units of competency for the award of this qualification.
  • Approximate nominal hours required to complete qualification are 1200-2400 hours.
  • Students enrolled in this qualification are expected to complete their studies over a period of 52 weeks including 4 x 10 weeks terms and 12 weeks holiday breaks. The breakdown will be as follows:
  • Face-to-face and online tuition hours in total: 800 hours/40 weeks
  • Preparation for assessments: 10-15 hours/unit x 12 units = 120-180hrs
  • Delivery of this course will be via face-to-face classroom workshops for 2 days/week at TACIS premises and independent online studies for a minimum of 6 hours/week.
Marketing and Communication Courses - Packaging Rules
A total number of units including 5 core units plus 7 elective units is required for the award of this qualification.

Unit Code Unit Name Core/ Elective
BSBMKG541 Identify and evaluate marketing opportunities C
BSBMKG542 Establish and monitor the marketing mix C
BSBMKG552 Design and develop marketing communication plans C
BSBMKG555 Write persuasive copy C
BSBPMG430 Undertake project work E
BSBMKG543 Plan and interpret market research E
BSBMKG551 Create multiplatform advertisements for mass media E
BSBMKG545 Conduct marketing audits E
BSBTEC404 Use digital technologies to collaborate in a work environment E
BSBPEF501 Manage personal and professional development E
BSBSTR501 Establish innovative work environments E
BSBOPS504 Manage business risk E
Marketing and Communication Courses - Entry Requirements

Entry to this qualification is limited to those who:

Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent. or

Have two years equivalent full-time relevant work experience.

Marketing and Communication Courses - Assessment Methods

Learning is undertaken via a range of means, such as reading written learning materials, participating in classroom activities and online learning tools such as discussion groups (forums), through contact with the Trainer/Assessor. This flexible approach allows learning to occur through a variety of means, thereby catering to a variety of learning styles.

The table below shows the delivery sequence as well as the training delivery and assessment hours. Hours relate only to face-to-face delivery and hours for each individual unit may vary due to holistic delivery and assessment. In addition, students are encouraged to set aside a minimum of 8-10 hours in self-paced study for each unit.


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